Year 1

In the Music2Go Marketing Simulation you are given a fixed budget every year to implement your Sales and Marketing campaign....

Making accurate Sales Forecasts in the Music2Go Marketing Simulation is crucial in ensuring that you are producing enough of your...

What is Retail Price Retail Price is one of the four main factors that go into determining a good Marketing Mix...

This headphones industry is categorized into three market segments; MusicHeadphones, Gaming Headphones and Fitness Headphones. Music Headphones Music Headphones are...

Customers weigh up several factors before making their purchase. Market research of this industry indicates there are five drivers of...