Why can’t I add any more products?
MikesBikes Introduction: The standard scenario has a limit of 4 products in total, and you can add one new product...
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How to Make Your Marketing Decisions in MikesBikes Advanced
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Why is my Demand Forecast Accuracy Zero?
This means that your Sales Forecast was too far from Actual Demand to return a positive value figure. For example:... -
What is Delivery Satisfaction?
Delivery Satisfaction refers to the percentage of customers who were happy with the length of time that they had to... -
Brand Promotion in MikesBikes Advanced
From Year 2 (after the first rollover) you can choose to invest in a number of Brand Promotion promotions. Brand... -
Why does our Awareness Rating fall even when we spend more?
Consumers can only remember a limited number of advertising and brand promotion messages. As the total volume of advertising they...
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