Effective Teaching Methods for Business Simulators

5 Effective Teaching Strategies for Business Simulation Games

Are you thinking about incorporating business simulation games into your courses or training programs? Studies have proven that business simulations have the potential to improve student engagement, learning and employability. However, whether you are a new or experienced simulation user, it is extremely important to look for the best strategies to ensure smooth integration of … Continue reading 5 Effective Teaching Strategies for Business Simulation Games

Santa Clara University student

Success Lies in Knowing Your Weaknesses and Playing to Your Strengths

Bonilla Ice, a company ran by Brian Bonilla from Santa Clara University landed sixth place in the 2016 MikesBikes World Champs.  The Smartsims team reached out and interviewed Brian to speak on his experiences, the lessons he learned and advice he would give future students.  What is your decision making process within the simulation? The … Continue reading Success Lies in Knowing Your Weaknesses and Playing to Your Strengths

Save Money With Simulations

How Business Course Instructors Can Help Students Avoid Costly Internships With Simulations

As tuition prices in the US continue to rise, and the job market in New York and nationwide becomes more competitive, the challenge is for recent graduates to gain real-world experience without taking on unpaid internships and more debt. In today’s work climate, graduating students face a catch-22; they need job experience in order to … Continue reading How Business Course Instructors Can Help Students Avoid Costly Internships With Simulations

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How to Create the Best Company Name for your Business

Naming your company is one of the most important decisions when establishing a new business. It forms the foundation of your company’s brand and is key to a lasting first impression. However, coming up a name for your business is often as challenging as it is important. So what are the best ways to pick a creative, meaningful or … Continue reading How to Create the Best Company Name for your Business

How Business Simulations Help Graduates Get Ahead In New England’s Tech Industry

How Business Simulations Help Graduates Get Ahead In New England’s Tech Industry

The tech start up industry in Boston and New England is making a strong comeback after many years of stunted growth. To gain an edge in this competitive industry, recent business graduates from New England universities need something to make them stand out from the crowd. Engaging lectures, hands-on lab sessions, and relevant case studies … Continue reading How Business Simulations Help Graduates Get Ahead In New England’s Tech Industry

Why is spending in branding important image

Question of the week: Why is spending in Branding important?

“Branding is simply a more efficient way to sell things.” -Al Ries Here are the Top 3 reasons why Branding is important in MikesBikes: 1. Branding increases the effectiveness of your product advertising and results in increased product awareness. 2. In the next period, consumers “forget” the advertising to some extent, but any new branding … Continue reading Question of the week: Why is spending in Branding important?